Becca's Website

Hi! I'm Becca. I write about the environment, and how we humans are fixing the mess we've made. I tell stories about nature, culture, and what might happen next.

I am a journalist, writing mostly features, mostly about solutions. I have bylines at the BBC, Atmos, The Ecologist, and others.

I'm also an experienced copywriter specialising in sustainability and social change. I believe businesses needs to radically change how they operate, and that those doing things well need decent comms so they can raise the bar for others. Greenwashing and greenhushing are both dangerous, and it's my job to avoid them.

Every now and then I write poems – because finding new ways to use language can help us cross the chasm we've created between us and the other beings that make up the natural world.

I live in Berlin, and it's just as fun as everyone says it is. I work with clients and publications globally, especially the UK.
How I can help

> journalism
I write about nature, climate and social change. My articles break down the facts behind global issues and spotlight the human stories behind the environmental crisis and how we can slow it.
> copywriting
Doing good doesn't always sound exciting. My job is to make sure it does. I create tone of voice guidelines and write brand-led copy for webpages, campaigns, reports and blogs.
Read my words
> copy & content for campaigns, charities and businesses

Website copy
The right messaging in the right voice.
Climate Arc, Symington Wine, Versuni
Campaign messaging
Smart, creative messaging for big campaigns.
Concern Worldwide, Oddbox, Positive Power Plan
Thought leadership reports
Data-led reports that tell a story.
On food (Danone), the cost of living crisis (B Lab), and the state of classrooms (Noble+Eaton)
Sustainability and impact reports
Making important data digestible and actionable.
Impact Hub, Oddbox, City of London Corporation, SIG
Articles and blogs
Interviews, profiles and ideas.
Unilever, Oddbox, GenderSmart

Books and book proposals
Supporting authors to write and sell books.
The Solutionists
Read my words
> journalism

BBC: The fishermen reviving Finland's carbon-rich peatlands
Why peatlands are crucial in slowing climate change, and how quickly ecosystems can heal – if only humans let them
Atmos: AI could help us talk to animals - but should it?
How AI could repair our relationship with nature, but also give us tools to destroy it
BBC: The forest granted legal rights
How the 'rights of nature' movement was effective in protecting an Ecuadorian forest from deforestation
Atmos:
Why we need new words for nature
How the language we use to describe the natural world reflects and reinforces our relationship to it
FairPlanet: Fighting fire with fungi
About the fungi expert using mushrooms to tackle the growing problem of wildfires in the US
BBC: How I planned my own green funeral
The alternative funeral practices that offer options for making our last act on Earth a little less harmful
Huck magazine: To end neoliberalism we have to "stop everything we do"
An interview with Chris Carlsson, the creator of radical 1980s zine 'Processed World'
Imagine5:
The language of trees
An interview with artist Katie Holten about her latest book – written in an alphabet made of trees
Huck magazine: Meet the 'trollhunters' battling climate disinformation
How a small group of endlessly patient souls are keeping online climate denialism at bay
Ethos magazine:
A business of families
A profile of Māori-run food and wine company Kono, about the real meaning of sustainable business
TOPIA magazine:
Meet the seedsavers
Why heirloom seed saving matters, through the eyes of those protecting the diversity of our foods
BBC Future Planet:
The climate films
shaping society
Why we need subtler, more varied portrayals of climate change in film & TV
TOPIA magazine:
On the wings of science
About the extraordinary life of the common cuckoo
Atlas of the Future:
FashionFutures
Articles and newsletters for Atlas of the Future's FashionFutures series, about the people tackling fast fashion
The Ecologist:
Time's Up
Reporting on the UK's largest ever environmental lobby of Parliament in June 2019
Get in touch

Drop me an email: beccajwarner@gmail.com

Becca Warner

How I can help

> journalism

> copywriting

Read my words

> copy & content for campaigns, charities and businesses

Website copy

Campaign messaging

Thought leadership reports

Sustainability and impact reports

Articles and blogs

Books and book proposals

Read my words

> journalism

BBC: The fishermen reviving Finland's carbon-rich peatlands

Atmos: AI could help us talk to animals - but should it?

BBC: The forest granted legal rights

Atmos:Why we need new words for nature

FairPlanet: Fighting fire with fungi

BBC: How I planned my own green funeral

Huck magazine: To end neoliberalism we have to "stop everything we do"

Imagine5:The language of trees

Huck magazine: Meet the 'trollhunters' battling climate disinformation

Ethos magazine: A business of families

TOPIA magazine:Meet the seedsavers

BBC Future Planet:The climate filmsshaping society

TOPIA magazine:On the wings of science

Atlas of the Future:FashionFutures

The Ecologist:Time's Up

Get in touch

Atmos:
Why we need new words for nature

Imagine5:
The language of trees

Ethos magazine:
A business of families

TOPIA magazine:
Meet the seedsavers

BBC Future Planet:
The climate films
shaping society

TOPIA magazine:
On the wings of science

Atlas of the Future:
FashionFutures

The Ecologist:
Time's Up